Noticias

VIVOTEK's AI-Powered Cloud Surveillance Platform, VORTEX, Partners with Kabob to Enhance Retail Management

2024.12.04

Tema Partners

Recognizing the growing demand from chain enterprises to boost operational efficiency through cloud security solutions, the global leading security solution provider VIVOTEK (3454-TW) has announced a partnership between its AI-powered cloud surveillance platform, VORTEX, and Kabob, a startup providing one-stop cloud management solutions for retail stores. This collaboration aims to revolutionize retail management, initially targeting the US, Japan and Taiwan markets, benefiting over 450 chain brands and approximately 15,000 stores.

Kabob users can log in to the VORTEX platform through their accounts to access unlimited device connections and user accounts with a simple subscription, enabling remote management of store surveillance, real-time operations monitoring and advanced AI-powered insights. With VORTEX, retailers can analyze crowd flow patterns, recognize vehicle license plates and refine marketing strategies to unlock new business opportunities.

Boosting Retail Security Efficiency While Ensuring Privacy

Managing hundreds or even thousands of retail outlets simultaneously poses a significant challenge for chain enterprises. VORTEX's high versatility and robust security features are specifically designed for fast-paced business environments, offering smart management services for retail stores, shopping malls, and other venues requiring multi-site monitoring. VORTEX's flexible hybrid cloud architecture provides seamless integration with its cloud-native cameras for precise AI video analytics and anomaly alerts. For retailers using existing network cameras, VORTEX enables cloud connectivity via VIVOTEK’s network video recorders, facilitating real-time remote management and event detection. This ensures store safety, smooth operations and maximum cost-effectiveness and security performance.

VORTEX incorporates advanced encryption, secure network transmission, and privacy management measures to safeguard user data and video information, including end-to-end encryption, Single Sign-On (SSO) and Multi-Factor Authentication (MFA). Moreover, VORTEX offers up to 10 years of warranty and flexible subscription licensing, all compliant with the US National Defense Authorization Act (NDAA) and Trade Agreements Act (TAA).

AI-Driven Insights to Enhance Customer Engagement and Brand Loyalty

Beyond security, VORTEX leverages its AI technology to identify hotspots with high foot traffic and recognize license plates of frequent visitors. By integrating these capabilities with in-store marketing activities, VORTEX boosts customer interactions, increases sales and enhances customer satisfaction. VIVOTEK stated, "By combining video analytics technology with our camera hardware-software integration and the VORTEX cloud platform, alongside Kabob's extensive experience in retail, we aim to deliver an all-in-one solution that maximizes benefits for retailers while creating a safer and more satisfying consumer experience." Kabob added, "VORTEX’s AI-powered security services provide users with cost-effective smart security and operational solutions. We believe this innovative cloud platform will deliver a safer, more convenient and intelligent experience in commercial environments."